Video Production FAQ

Most frequent questions and answers regarding video production for your business.

A 30 second animated video ranges from $1500 to $2500 depending on complexity. A 30 second live action video with 2-3 non-celebrity actors in one location ranges from $15K-$20K. 

Animated videos take about 3-4 to complete whereas a live action video takes about 6-8 weeks.

The ideal video length for social media depends on the platform. For Instagram, videos should be less than 60 seconds. For Facebook, videos should be less than 2 minutes. For YouTube, videos can be longer, but the ideal length is between 5-15 minutes.

Share your video on social media, optimize it for search engines, include it in email campaigns, and run paid advertising campaigns and, if budget permits, advertise it on TV & Connected TV. 

You can measure the success of your video by tracking metrics such as views, engagement, shares, and conversions. Also, if it’s making you money, obviously. 

Common video formats include MP4, AVI, MOV, and WMV.

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